My Quest for the Perfect Wine-Toned Eyeliner: Is the RAD Mascara Worth the Hype?

My Quest for the Perfect Wine-Toned Eyeliner: Is the RAD Mascara Worth the Hype?

Hello, lovelies!

I'm excited to share my thoughts on the Colour Mascara for Lashes RAD all that juice mascara in shade 001 Oxblood from Golden Apple.

This autumn, the brown and burgundy colour craze was all the rage, but finding a wine-toned mascara was a challenge. I tried several options, but none of them met my expectations - they were either too pink, too red, or had purple circles under my eyes. I even had to deal with a droopy eyelid from one of them!

I was determined to find a mascara that wouldn't smudge, flake, or run within five minutes of application. After some trial and error, I finally got my hands on the RAD mascara, and I'm excited to share my experience with you.

What drew me to the RAD mascara was its unique marketing and the power of the Golden Apple network. I was desperate to try it, but to my surprise, the shade I wanted was nowhere to be found on the website. I even checked out some stores in Kazakhstan and Turkey, but it wasn't available. It took me six months to finally get my hands on it, and when I did, I was excited to see if it was worth the wait.

Finally, the shade was available, and I quickly placed an order. However, the mascara was out of stock within thirty minutes, so I had to wait again. But I was determined to try it out and see if it was worth the hype.

Let's take a closer look at this little gem and see if it was worth the wait. The Colour Mascara for Lashes RAD all that juice mascara in shade 001 Oxblood is a unique product from Golden Apple, and I'm excited to share my thoughts on it.

Brand: RAD is a Dutch brand, but the eyeshadow is made in Italy. According to their website, RAD is a creative beauty brand for the most progressive members of Gen Z. They aim to provide tools for self-expression and unite people in the world of imagination.

RAD is built on three principles: realism, collective creativity, and synergy. Their philosophy is to preserve our bright individuality and bring good into the world. They offer products with vibrant and unusual colors and textures that can help you bring your wildest dreams to life.

As a millennial, I appreciate their approach to beauty and self-expression. Using bright shades in makeup is a big part of that, and I'm excited to see what RAD has to offer.

Volume: 9ml

Ingredients:

Aqua / Water, Synthetic Beeswax, Paraffin, Acacia Senegal Gum, Mica, Stearic Acid, Triethanolamine, Palmitic Acid, Copernicia Cerifera Cera / Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate, Polybutene, VP/Eicosene Copolymer, Butylene Glycol, CI 75470 / Carmine, Oryza Sativa Cera / Oryza Sativa (Rice) Bran Wax, CI 77499 / Iron Oxides, CI 77007 / Ultramarines, CI 77491 / Iron Oxides, Phenoxyethanol, Methylparaben, Propylparaben, CI 77891 / Titanium Dioxide, Hydroxyethylcellulose, Maltodextrin, Disodium Phosphate, Polysorbate 60, Sodium Phosphate.

Where to buy: Zolotoe Yabloko

Price: I paid 740 rubles without discounts, which I think is a decent price for an eyeliner. I usually stick to budget options because eyeliner only lasts around 1-3 months after opening, and I don't see the point in splurging on a pricey one when the brush and features of budget options are just as good as luxury ones.

Brand description: It's a bit provocative, to say the least.

When your lashes decide to go extra, give me a call. Bolder. Thicker. Longer. Brighter. And nothing else.

I know what you're looking for - voluminous, well-separated lashes without clumps, like a butterfly's wings.

And I can deliver that.

Packaging: The eyeliner came in a compact box with a silver classic tube inside featuring the phrase 'Sure thing babe' in wine-style script. At the bottom of the tube, you'll find the manufacturer's details, shade, volume, and shelf life after opening (6 months). The design is sleek and understated, making it a joy to hold and examine in your hand.

Shades: There are six in total, all bold and vibrant, ranging from white to Barbie pink. However, the wine-colored shade I was expecting to find isn't always in stock - it seems the other shades are more in demand.

Oxblood translates to ox's blood, which sounds a bit ominous, but my associations with the color are more like a sweet, wine-inspired shade. I actually love the deep, rich color! I even took some before-and-after shots for you to see.

Exhalarator: it's your standard issue for a mascara, nothing too remarkable to mention.

Bristle: it's a long, thin silicone one. I'm a big fan of the bristle design in this mascara - it coats my lashes perfectly and gives just the right amount of product. For me, though, there's a bit of a downside: too much mascara tends to cling to the bristles and the applicator, leaving me with a mess to clean up.

Now, let's finally move on to some photos of the mascara in action and my own impressions.

First off, my favorite brush shape didn't quite give me the lash extension I was hoping for. My lashes actually seemed to clump together, but I'm blaming that on the new mascara - we all know it takes some time for it to settle and start working its magic.

Secondly, and this is the thing I was most excited about - where's the wine shade? I'm talking that gorgeous, rich, bold color that looks stunning on the brush and wand. But on my lashes, it just looks black. Now, I do get a hint of that wine shade if I tilt my head at just the right angle in the right lighting, but I was hoping for a more obvious effect, especially given all the hype and my green eyes were supposed to pop with this mascara.

You might be wondering why I'm giving it 4 stars and still recommending it to you?

It's simple: the mascara really is great, and despite the fact that I have a hooded eye and 80% of the product ends up on my lid, it still performs well throughout the day. With wine-colored shades, this is especially important - when it gets smudged, the marks aren't black, but pink, with a weird, puffy eye look that's way harder to get rid of.

What do you think of the shade and the mascara itself?) Share your go-to wine-colored mascaras in the comments!

Happy shopping,

With love, Yulchenok 😘