Pyaterochka's AmNiamania 2025: A Free Toy That's More Like a Waste of Space
check_circlePros
- The toys are technically free, which is a plus, I guess
- They're small enough to fit in a tiny box, so that's a plus too
- I got to spend 600 rubles at Pyaterochka, which is always a good thing
- The promotion is super easy to participate in, just spend 600 rubles and you're good to go
- The toys are... um, unique, I'll give them that
cancelCons
- The toys are ridiculously small, even for a toddler
- The quality is laughable, I mean, who makes toys like this?
- The design is straight out of a bad 90s toy catalog
- The toys are made of some kind of cheap plastic that feels like it'll break at the slightest touch
- I'd rather give my money to a charity than spend it on these toys


































Editor's Summary
I'm not gonna lie, I was excited to try out the free toys you can get at Pyaterochka stores as part of their AmNiamania 2025 promotion. But let's just say I was thoroughly disappointed. The toys are tiny, cheaply made, and honestly, not even my kids would be interested in them. Here's the lowdown on what I thought of this 'promotion'.
Specifications
Hello everyone!
I'm excited to share with you my experience with the toys you can get for free when shopping at "Pyaterochka" stores as part of their "AmNiamania" 2025 promotion.
Pyaterochka's AmNiamania 2025 promotion
Where I bought it: Pyaterochka
Price: 60 rubles per pack / free with a purchase of 600 rubles
I'm sure many of you visit the Pyaterochka network stores at least a few times a week. They always have some kind of promotion going on - either with free gifts or stickers. I've lost count of how many promotions they've had. But what caught my attention about the AmNiamania 2025 promotion was that you get a cute AmNiam toy, similar to a frog, instead of Marvel or Minecraft toys.
The conditions of the promotion are super simple - one pack with a toy for every 600 rubles in your shopping cart. The threshold has definitely increased, considering that previously you could get the coveted packs for 200-300 rubles. But prices are rising, and the promotion is mostly aimed at kids, so parents will definitely leave the store with more money in their pockets.
By the way, now you can not only get these packs for free, but also buy them. The price, in my opinion, is steep - 60 rubles. You can also buy a soft AmNiam toy for 799 rubles. I was tempted to buy it in the store, but I decided against it - the quality is decent, but I just didn't feel like it.
I accidentally became a participant in the promotion when I ordered through the Pyaterochka app. They sent me a pack with an AmNiam toy, and at first, I was like, "What is this?" But when I saw the AmNiam image on the packaging, I checked out the app for more information.
Pyaterochka's AmNiamania 2025 promotion
The packs are individual and opaque, so it's hard to figure out what's inside by touch. You can only tell if it's a toy or a sticker.
Pyaterochka's AmNiamania 2025 promotion
There's not much information on the packaging - just a QR code that takes you to the promotion conditions and a mention of some promo code inside.
Pyaterochka's AmNiamania 2025 promotion
I was really curious about this thing, so I decided to give it a try. It's pretty unassuming, tucked away at the bottom of the app's main screen. You have to enter a 12-digit code in the Pyaterrchka app to get it to work.
Pyaterrchka's Amyanmania 2025 promotion
I was blown away when I entered the code and got a description of the random toy I'd gotten instead of some kind of promo code. I mean, these descriptions are all already in the Amyanmania game, so I was expecting at least some kind of discount or something.
Pyaterrchka's Amyanmania 2025 promotion
As it turns out, these 'promotions' are just a bunch of fluff, but I wish they'd at least put some effort into making the toys a bit more substantial.
Pyaterrchka's Amyanmania 2025 promotion
The promotion runs until May 26th, but I haven't been lucky enough to get any of the Amyan toys. Instead, I've been getting extra characters like Spider, Buka, and Lollipop. So, I've just stopped buying these packs altogether, since there's no real point to them.
Pyaterrchka's Amyanmania 2025 promotion
The quality of these toys is pretty questionable. They're tiny, and there's not much to them. I'd only recommend them for really little kids, and even then, only under close supervision.
Pyaterrchka's Amyanmania 2025 promotion
They're made of plastic and the paint job is pretty mediocre.
Pyaterrchka's Amyanmania 2025 promotion
I get that these promotions are just a bunch of hype, but can't they at least try to make the toys a bit more substantial for the kids?
Pyaterrchka's Amyanmania 2025 promotion
Each toy has this little antennae thing on top, but it's just kind of slapped on there. There are some sharp edges that can scratch you if you're not careful.
5th Avenue "AmNyamania" 2025
I was a bit surprised to find three holes in each toy - two on the sides and one at the bottom.
5th Avenue "AmNyamania" 2025
This allows you to connect them to each other. And don't even get me started on the holes at the bottom - you could theoretically build something like a necklace...
5th Avenue "AmNyamania" 2025
...but the holes on the sides raised some questions for me, considering the antennae on each toy are located at the top.
5th Avenue "AmNyamania" 2025
The artwork wasn't exactly top-notch - it's just slapped on there.
5th Avenue "AmNyamania" 2025
After assembling three of these toys, I took them to my 3.5-year-old nephew, hoping he'd be thrilled with this plastic monstrosity, but nope - he was completely uninterested.
You can still buy a special case with the game in stores, which you can use to store these toys, but honestly, I don't see the point in paying around 400 rubles for a cardboard box that'll be forgotten in a couple of days.
5th Avenue "AmNyamania" 2025
These toys from the "AmNyamania" promotion turned out to be low-quality and essentially useless. The only thing that gets kids excited is the process of unwrapping the package to see what toy is inside. That's about it.
I'd rather save up for some stickers that give discounts on decent products than bring this useless junk into my home. Not recommended!
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